If you are glued to the Olympic coverage as I am, you are seeing the commercial from Eli Lilly and Company. Lilly's advertisement uses the scientific method as a narrative frame, drawing a par ...
Observation in the margins, 500-1500 / Katharine Park -- Observation rising : birth of an epistemic genre, 1500-1650 / Gianna Pomata -- The empire of observation, 1600-1800 / Lorraine Daston -- The ...
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